90% of all SMS are read within 3 minutes of being received. In the last few days of a campaign, getting your message seen by the right people is key. What can you do to make sure the people who are going to support you show up to the polling station on the day?
More than 95% of the world’s population uses radio, making it the most popular communication technology in the world. Radio stations and DJs have also been some of Frontline’s earliest and most inspirational users, taking on climate change advocacy, coordinating responses during emergencies, amplifying voices for peace during conflict, and bringing communities together.
Here at Frontline, we recognize that each user has specific needs, operating on a wide variety of platforms. That’s why, over the last decade, we’ve tried to makeFrontline as configurable as possible to meet these needs, wherever you are. With our new APIs, you can push messages and information in and out of FrontlineCloud – letting you keep data where it’s most useful to you. To get things started, we’ve preconfigured an integration into one of our favourite digital campaigning and management platforms, Nationbuilder. You can use Nationbuilder and Frontline together to RSVP to events and to update contact records inside your nation.
Starting today, we’re making it even easier to engage, everywhere. We’d like to introduce you to FrontlineSync, our first, free Android app, available now on the Google Play Store. FrontlineSync turns any Android phone into a gateway - meaning that users can now use local phone numbers to send, receive, and manage SMS, and - for the first time - missed calls using FrontlineCloud and FrontlineSMS.
We recently completed a team retreat, in which we discussed our strategic vision for the future of our Frontline products. You'll see a number of major improvements coming throughout 2014 to our products. We've even created a web page so you can keep track of them over time: New Features and Updates in FrontlineCloud. Back in the office, we did a short, 1-week improvement sprint and challenged our developer team to make as many useful improvements as they could in that time. We're impressed with their output, and we think you'll find the below improvements will make the application even easier for you to use.
FrontlineCloud has been out in beta for just over a month, and we’re proud to have over 450 users signed up already, sending and receiving thousands of messages. The newest addition to the Frontline product set has had an incredibly warm and supportive reception on social media and in the many lovely emails we’ve received from friends, users and donors. To everyone who has retweeted, liked, emailed and signed up to look around, a huge thank you.